Fairwater consists of a small team, which allows us to maintain personal contact and short lines of communication with our customers. This is important to us to ensure a transparent and trusting collaboration. For years we have been giving every customer and supplier the attention they need to grow their business. Keeping large and small lots in stock is not an issue for us. Because of our scale, we work very flexibly and nothing is too crazy.
Our passion for distribution and innovation has made Fairwater the sustainability pioneer in our field.
From traditional retailers, e-tailers, fast-delivery, marketplaces, export and more. We do what we do best: find a way for existing and new brands in the marketplace every day.
When the EAN changes or overproduction occurs, we are able to buy up products. In many cases, we do business exclusively with large international partners. With our national and international coverage, large storage capacity and strategic attitude, we help you find the perfect solution.
Do you want to tap into new channels to market your products in the best manner possible? We look at your sales channels and can advise on branding, sales and promotions based on our FMCG experience.
For example, we offer repack solutions and drop shipment facilities in a wide range of sales channels.
Want to gain knowledge about distribution channels? Through our years of experience in retail, wholesale, e-commerce and export, we offer advice based on sales data from other markets.
We also monitor products, pricing, placement and promotions.
Fairwater achieves short-term results with long-term goals and cooperation in mind. We assure that products are marketed properly by paying attention to pricing, relationships, and quality control.
Through personal attention to all relationships, we guarantee transparency in every phase of the process where necessary.
Not our words, but our actions make us stand out.
That is why we place great emphasis on the three core values of our Fairwater™ journey.
A deal is always a deal.
At Fairwater, we believe in smart solutions and are therefore constantly up to date with the latest systems and techniques.
We like to build a sustainable long-term relationship by doing business with our clients for many years.
For more than ten years, I worked in the purchasing department of Superunie, and I have a lot of experience in-store operation and strategic partnerships with the biggest A-brand manufacturers. As a result, I not only specialize in discount formats but also understand a lot about promotion, sourcing, sales, and marketing. I am more than happy to share my insights for your business!
Trade manager. Met meer dan een decennium ervaring in FMCG heb ik alles in de handel meegemaakt.
Fairwater™ is not your common distributor!
“There is nothing more uncommon than common sense”
At Fairwater™, we believe in giving back to the planet through our activities.
Daarom hebben we vier duurzame ontwikkelingsdoelen van de VN geïdentificeerd om extra aandacht aan te besteden.
At Fairwater™, we are proactively working to reduce our carbon emissions.
Our logistics provider uses the latest technology to ensure CO-reductions in transporting our goods.
Our warehouses are equipped with state-of-the-art sustainable technology and are climate neutral.
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Our ambition is to trade without added CO2. Therefore we are giving back to earth for our emitted CO2 by planting trees.
Contact us now to talk some more!
